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We offer end-to-end e-commerce solutions for brands, including building and managing e-commerce stores in the Middle East. We built and operate Enduro's own  e-commerce store, the leading destination for sports in the Middle East, as well as e-commerce stores for premium bike company Ventum and technical gear brand Roka.

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Every aspect of a VENTUM bike is engineered for maximum performance in race conditions.


Radical Design | Radical Results


VENTUM’s patented design eliminated downtubes and seatstays giving the VENTUM One a huge aerodynamic advantage over traditional bikes without compromising the feel.


If that isn’t enough, VENTUM’s brand-new UCI legal road bike, the NS1, has sent shock waves through the industry - eliminating the notion that a road bike can be either lightweight or aerodynamic. is our Enduro Supply owned e-commerce store and the Middle East's leading online store for endurance sports, nutrition and lifestyle.


We have a fantastic range of Enduro partner brands and third-party brands in apparel, footwear, sunglasses and sports (running, cycling, swimming, triathlon).  We deliver direct to your door across the Middle East (same-day delivery in the UAE).

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ROKA has redefined the standard for performance design.


In just 6 years, ROKA has earned more than 30 patents and built an industry-leading in-house design and development team that engineers the most technical eyewear and gear on the planet.


ROKA athletes are rarely off the podium - Olympic gold in triathlon and speed skating, multiple Tour de France stages wins and more.


ROKA, global swim partner of Ironman, was introduced to the region by Enduro Supply in 2019.

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